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How to Unlock Your Best Self After 40!

Do you hate exercise and struggle with low energy? It's common around perimenopause. I'm Jo, a personal trainer and coach. My focus is on helping women feel better, have more energy, and lose weight without giving up the things you love. In this blog, I'll explain how my START WITH PURPOSE programme can help you achieve sustainable weight loss, improve your fitness, and boost your energy levels and I'll talk you through the ABC method that underpins my approach.


Why Choose My Programme?

🌟 Do-able Fitness Plans: Workouts that fit into your lifestyle. No gym required unless you want to!

🌟 Enjoy Your Favourite Foods: No restrictive diets. Learn how to enjoy the foods you love while still achieving your goals.

🌟 No Weekly Weigh-ins: Focus on how you feel and your overall progress, not the number on the scale.

🌟 Flexible Nutrition Guidance: If you hate tracking food, I don't require you to track every bite unless you want to. There are other ways to encourage and promote a balanced approach to eating. It is about finding what works for you.

🌟 Live Your Life: No need to sacrifice your social life. My programme integrates with your daily routine seamlessly. Yes, you will need to make some tweaks because change doesn't happen without change but I have no desire to overwhelm you with major life changes you cant stick to! What is the point in that?


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The ABC Method

I don't believe in overcomplicating things - no-one has time for that. Keeping it simple makes it achievable, easy to follow and I it is why I use my simple ABC method to underpin all my coaching.

A = Adaptability

Adaptability is about being flexible with your workouts and nutrition. Life is unpredictable, and as we age so are our bodies, especially during perimenopause. Its why having a flexible approach that encourages adaptability is important, here's how to it works for your food and exercise:

  • Exercise: It's important to plan your workouts out for the week, like any other important appointment. But it is ok to adjust them based on how you feel. If you're low on energy, and we all have days like that right? You can opt for a lighter workout or focus on stretching and mobility. On days when you feel great, then push a bit harder. The idea is to listen to your body, work hard when you can, and focus on doing what you can when needed.

  • Food: Plan your meals but be ready to make healthier choices on the fly. Educate yourself about nutritious options so you can adapt when dining out or when your plans change. Incorporate foods you love into your weekly meals to avoid feeling deprived.

B = Balance

Balance is key to creating a sustainable lifestyle that supports your health and fitness goals. Here's how to I support you to achieve balance in your daily routine:

  • Exercise: Follow a balanced movement and workout routine that you enjoy, that includes a mix of steps, cardio, strength training, and flexibility exercises. The steps help you build your daily calorie deficit if weight loss is your goal whilst also working on your muscle retention, endurance, and mobility without overloading any one aspect.

  • Food: I want you to strive for a balanced diet that includes a variety of foods from all food groups. Include proteins, healthy fats, carbohydrates, and plenty of fruits and vegetables and I insist you include some treats too! This will help you feel satisfied, and stay adherent for the longer term, and you don't get long term results without long term change.

C= Consistency

Consistency is crucial for long-term success. Developing habits that fit into your lifestyle for the long term will help you stay on track even when life gets busy. Here's how we work on maintaining consistency:

  • Exercise: Actively schedule regular workout sessions that fit into your daily routine. Short, regular workouts and finding exercise you enjoy are more effective than sporadic, intense sessions you dread the thought of (and inevitably skip)!

  • Food: Stick to a regular eating schedule and avoid skipping meals. Consistency in meal timing helps regulate your metabolism and keeps your energy levels stable. Plan meals in advance know what your week is going to look like. I recommend you put a few meals on rotation, stick to the same few easy breakfasts, lunches, and dinners you like for a couple of months or so, it makes your shopping and cooking simpler, and ensure you have healthy snack options readily available.

Benefits You'll Gain:

✔️ Sustainable Weight Loss: Achieve and maintain your ideal weight through manageable lifestyle changes.

✔️ Increased Energy: Feel more energetic and vibrant in your daily activities.

✔️ Improved Mental Health: Exercise and balanced nutrition can boost your mood and reduce stress.

✔️ Stronger Body: Build strength and endurance at your own pace, improving overall fitness.

✔️ Healthy Habits: Develop positive, lasting habits around food and movement.


What I Offer:

  • Expert Guidance: Evidence-based advice without gimmicks or fad diets.

  • Supportive Coaching: Empathetic, straight-talking support to keep you motivated.

  • Customised Plans: Workouts and nutritional advice tailored to your preferences and needs.

  • Community Support: Join a group of like-minded women on the same journey.

Ready to Start Unlocking Your Best Self After 40?

Stop looking for quick fixes and start making positive changes today. Itis possible to start unlocking your best self after 40, transform your health and fitness without giving up what you love. Join my START WITH PURPOSE programme and let me help you find the solutions so you can be the best version of yourself!


Join the waitlist here I release early bird spaces at a discount to those on the waitlist.


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